Tuesday, January 14, 2014

ACM workshop (January 15 2014): Use social media tools for collaboration and engagement

Plan and resources for the ACM workshop on Wednesday, 15th January 2014.

Animoto is a web-based tool that you can use to make videos, which can then be shared on Facebook, YouTube etc. It's really easy to use, and free to make a 30 sec video - there is a charge to make longer videos. Need to think about copyright of the images you use.

What do you know about social media and how do you currently use it?
Google Docs is a web-based collaborative tool that allows collaborators to edit in real time. May be restricted to invited only, or completely open access. Ideal for work that requires collaboration on one document- saves multiple versions and monitoring track changes. Some people have problems accessing without a Google account.

Social Media Revolution 2013
Introductory video explaining the impact of social media using YouTube:
YouTube is third most commonly used social networking site. Not only excellent for finding out information, but also for publishing your own messages. 

Characteristics of social media 
Slideshare continues to be one of social media's best kept secrets. A place to find information and get ideas about how to make great presentations (or not, as the case can sometimes be).  You can add audio to make a screencast. Need to watch copyright.

Example of a profession conversation:

Different types of social-media tools and applications
Web-based applications - eg Screenr, MindMeister
Video-sharing websites -  Vimeo 
Hosted services - eg Skype, Google Drive and Google +
Bookmarking - Delicious  
Social networking - Facebook, Twitter, Pinterest, Snapchat

One example of how social networking can be used for gathering information and promoting discussion
Issues to consider when using social media - curated using Storify:

Most popular social networking tools and applications

Closer look at Twitter
Common Craft - What is Twitter : http://www.youtube.com/watch?v=ddO9idmax0o

In this activity, I would like to ask you to go back to your computers and explore Twitter.
  • Set up a Twitter account: https://twitter.com
  • Post your Twitter name on the Google Doc
  • Develop your profile 
  • Decide on your avatar 
  • Post a message/tweet
  • Find the other workshop participants on Twitter  and follow - see names on Google Doc
  • Send a message to the other participants 
  • Reply to message 
  • Include the hashtag in one message - #midwives 
  • Follow hashtag conversation and respond
  • Follow someone other than a participant to follow
Evaluation activity
While you are interacting with Twitter, have a think about these questions - we will discuss them later as a group.
  1. How easy is it to use?
  2. How reliable is it?
  3. How can the ACM use it?
  4. Is it fit for ACM purpose?
  5. What are the potential constraints/problems?
  6. How would the use of Twitter by the ACM compare with other social media tools and resources that you know about?

 Workshop evaluation
Thank you for attending this workshop. I would greatly appreciate your feedback on this evaluation: https://www.surveymonkey.com/s/B7B2CRM

Additional resources
Mashable.com is the first place to go to for all things "social media", including its Facebook and Twitter guides

I have written a lot about social media on this blog - some key posts are:
If you want to know "how to"...with any social media tools, go straight to Google or YouTube.

Heaps about social media and non-profits by Beth Kanter: http://www.bethkanter.org